the cushionThe non-negotiable part: his USDC seed, painted as the opening bid ladder — junior, locked, first-loss under every outside depositor. This is the credit enhancement that lets strangers trust a young market: if bad debt ever hits, Ivan burns first.
the token sideOptional — it answers one question: who sells to the first buyer? A token with a live holder base can launch USDC-only and let holders make the ask side. A tightly-held token should seed asks, or the first weeks are a one-way market.
whose proceedsIf he seeds tokens, the default is market-owned: sale proceeds accrete to the floor, deepening it — the strongest credibility signal. A separate, labeled "treasury ask program" (proceeds to Ivan) exists, but it's disclosed extraction, capped like self-borrowing. The two never blur on a dashboard.